Dubai, UAE – January 31, 2022 – Seed Group, part of The Private Office of Sheikh Saeed bin Ahmed Al Maktoum, has teamed up with Groyyo, a Mumbai-based startup, to revolutionize B2B fashion manufacturing in the Middle East.
Groyyo, founded in 2021 by Subin Mitra, Pratik Tiwari, and Rhythm Upadhyay, uses cutting-edge technologies like artificial intelligence to enhance and modernize manufacturing and sourcing processes. Their goal is to uplift and empower manufacturers with innovative solutions.
This partnership with Seed Group will help Groyyo expand its reach, gaining access to both government and private sector clients. It also aims to bring the latest tech innovations to the region’s manufacturing industry.
Hisham Al Gurg, CEO of Seed Group, expressed his excitement, saying, “The Middle East is a hub for automation and manufacturing. Groyyo’s innovative approach will create significant opportunities for businesses in the region to thrive and stay competitive.”
Subin Mitra, Groyyo’s CEO, added, “The Middle East is one of the fastest-growing retail markets, making it a key area for our growth. Our partnership with Seed Group will help us expand and lead the market.”
Groyyo is Asia’s top B2B manufacturing platform, helping over 20 million small manufacturers scale their businesses globally. Now, Groyyo is expanding into the UAE and Middle East to support the region’s rapid tech adoption.
Currently, Groyyo is reshaping the manufacturing landscape by connecting millions of manufacturers on its unique automation platform, helping them grow and modernize.
Seed Group has a strong presence in the Middle East’s tech, healthcare, hospitality, and telecom sectors. For over 20 years, it has partnered with global companies, helping them successfully enter the Gulf region.
About Groyyo
Groyyo is a B2B supply chain company that has raised $45 million in capital from investors like Alpha Wave Incubation and Tiger Global. They work with over 500 manufacturers and 100 fashion brands across more than 10 countries. Groyyo has experienced rapid growth, with the Middle East contributing to 20% of its revenue. For more information, visit Groyyo’s website.
About Seed Group
Seed Group has partnered with global companies for over 20 years, helping them enter and thrive in the Middle East and North Africa (MENA) region. They offer strategic guidance and access to local markets. For more information, visit Seed Group’s website.
